3). Pick one concept from the assigned reading this week, not already discussed, that you found useful or interesting and discuss it.
I think that in the first question I pretty much covered everything that helped me in this chapter and I feel like this chapter was by far the most interesting to me, because now, especially while viewing advertisements on the television and on the internet, I will be able to use and connect these appeals to emotions with the advertisements. Granted not all of them will be good arguments, but this chapter really helped me I think now and will continue to help me in the future.
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